What is HYPE May Never Die

What sort of alchemists do Bungie employ? How did they turn a game that was straight basura from tip to tail when it was released into a completely unputdownable gem that I’ve been playing almost daily for the past year? Much as I credit Untappd for pushing me further into the craft beer rabbit hole, all credit/blame must go to the Destiny subreddit for deepening the obsession/mania. Thanks?

WHERE IS MY FLAMING ARMOR I NEED IT

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